BLACK LABEL Founded in 1990 in Costa Mesa by legendary Skateboard Pro John Lucero. BLACK LABEL has helped establish a lot of Skate Pros (Rick Howard, Gino Ianucci, Omar Hassan, Wade Speyer, Salman Agah, Matt Hensley, Mike Vallely and John Cardiel just to name a few) over the last 20 Years of it's existence. Today the LABEL still has the same "no Bullshit" attitude and keeps ripping hard, putting out new amazing Videos on the regular. Team: Adam Alfaro, Jason Adams, Kyle Leeper, Peter Watkins, Chris Troy, Chet Childress, Peter Raffin, Chaz Pineda, Vince del Valle and Shuriken Shannon.

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